It's okay - even big brands don't always get it right.
But what can we learn from them?
Twitter Product Gifs
Sadlers Wells Video Email Tactic
Personalised Videos - Interview With Idomoo
Personalised Video from Tesco
Apple Watch Proves The Power Of Video Marketing
When it comes to marketing, the folk at Apple know what they're doing.
And with the launch of Apple Watch they put a whole lot of love into a video marketing strategy, take a look:
Check out the Apple Watch videos for yourself.
Like I say, you can do this too. Pair up a strong strategic email campaign with video and you're on to a winner. Want to chat about it? Get in touch.
PS. Notice how they remade the Aluminium one with the UK spelling and voiceover? They're good.